The increasing popularity of TikTok and Instagram Reels make them perfect platforms for promoting a ministry. This is due to several factors.
First of all, you can engage with a lot of people. That means you could potentially reach millions of people with very little investment. This kind of reach was unheard of just 15 years ago, when you had to spend a few thousand dollars on television and print advertising to reach the same amount of eyeballs.
Second, there’s a quick delivery. In the example above, we shot a video of a newly built church steeple and edited it for social media. The entire process took about 4 hours from shooting to posting.
Third, it allows for active participation from your audience. Social media is designed to be fun and entertaining. Viewers can like your post and write comments. This builds community and connection.
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Thanks for reading, and have a Blessed day!